BRAND KIT

Malica Media Kit · 2026
✦ Sound · Healing · Creation · Tech

MALICA

A Sound Creative healing through music, animation & style — where wellness meets the digital age.

@malicamusic All Platforms
14K+
Followers
14.3%
Eng. Rate
26.8K
Monthly Views
Scroll to Explore

14.3%
Engagement Rate
↑ 5× industry avg
26.8K
Monthly Views
2,000
Interactions
762
Profile Visits
↑ +30.3%
77%
US Audience
70.6%
Women

DATA: FEB 22 – MAR 23, 2026 · INSTAGRAM INSIGHTS

01 — About

Where Sound Healing meets the Creator Economy

Malica is a multi-dimensional Sound Creative and digital educator who blends healing frequencies, bold animation, intentional style, and cutting-edge tech into content that resonates deeply with her community.

As a proud AuDHD creator, Malica brings an authentic, neurodiverse lens to wellness, productivity, and creativity — connecting with audiences who are tired of cookie-cutter content and hungry for something real.

Beyond creating, Malica teaches AI literacy, reviews tech tools for creators, and operates as an Amazon affiliate — making her a trusted voice across wellness, technology, and lifestyle spaces.

02 — Content Pillars
🎵
Sound Healing
Original music, frequency content, and healing through sound — a deeply loyal niche audience.
🧠
AuDHD Wellness
Authentic neurodivergent lifestyle content that resonates with millions navigating ADHD & Autism.
🤖
AI & Tech Education
Teaching AI tools and showcasing tech apps — trusted, clear, and accessible for everyday creators.
🛁
Self Care & Spa
Rituals, products, and routines that center rest and restoration as a radical act of self-love.
✨
Style & Animation
Bold visual identity meets creative animation — an eye-catching, scroll-stopping aesthetic.
🛍️
Amazon Affiliate
Curated product recommendations with proven purchasing intent and an engaged buying audience.

03 — Audience
9,678
Reached

In just 30 days. 52% of views came from non-followers — meaning Malica's content is actively pulling in new audiences, not just preaching to the choir.

Women70.6%

Ages 25–34 (Top Bracket)35.1%

Ages 35–4433.6%

US-Based Audience77%

Non-Follower Reach (New Eyes)52.4%


04b — TikTok Presence
12.9K
Followers
1,041
Likes
↑ +45%
269
Comments
↑ +177%
51
Shares
↑ +112%
74%
Women
71.6%
US-Based
Traffic Sources
🔍 Search46.2%

🎯 For You Page43.6%

👤 Profile6.4%

90% of Malica's TikTok traffic comes from Search & FYP — meaning new audiences are discovering her content organically every day.

Follower Age
35–4435.8% ★

25–3425.8%

45–5417.0%

18–2415.8%


🚀 Viral Proof Point
1.6M
Views on a single TikTok video
96K
Likes
37K
Shares
7,044
Saves
2,150
Comments

Malica has demonstrated the ability to reach millions organically. This isn't just consistency — it's proven viral potential that brands can leverage.

DATA: FEB 22 – MAR 22, 2026 · TIKTOK ANALYTICS

04 — Ideal Brand Partners
🛁
Self Care & Spa
Bath & Body Aromatherapy Skincare Spa Tools Candles Crystals
🤖
Tech & Creator Tools
AI Apps Recording Gear Editing Software Productivity Tools Lighting
🧠
Mental Wellness
Meditation Apps Supplements Therapy Platforms Journals ADHD Tools
🎵
Music & Sound
Headphones Music Platforms Instruments Sound Bowls DAWs
👗
Lifestyle & Style
Fashion Accessories Home Decor Sustainable Brands
🛍️
E-Commerce & Amazon
Amazon Brands Product Reviews Affiliate Campaigns Unboxing

05 — Partnership Rates
Instagram Story
$100
per story set (3 frames)
  • Link in bio or swipe-up
  • Custom graphic + voiceover
  • 24hr analytics report
Integrated Reel / Post
$250
per dedicated post
  • Scripted organic integration
  • Full caption with CTAs
  • Posted across platforms
  • 7-day analytics report
Brand Package
$500
monthly partnership
  • 2 posts + 3 story sets
  • Dedicated review/tutorial
  • Amazon affiliate integration
  • Monthly analytics deck
AI / Tech Tutorial
$350
per dedicated tutorial
  • In-depth app walkthrough
  • Authentic endorsement
  • Cross-platform posting
  • Usage rights included

All rates are starting points. Custom packages available. Usage rights & exclusivity negotiable.


06 — Top Performing Content

A snapshot of recent content that drove real engagement — showing the depth of connection Malica builds with her audience.

🏆 Top Post · Mar 20
"Self-Care You Won't Find on Pinterest"
Reel · 0:21
2,091
Views
88
Interactions
❤️ 51 likes 💬 32 comments 🔁 4 reposts
72.2% women · 81.3% US · Top age: 35–44 (49.3%)
65% discovered via Feed · 24.5% via Reels tab
✦ Top Post · Mar 1
"Things I Stopped Letting Dim My Light"
Reel
1,700
Views
#2
Top Content
Wellness & mindset content consistently driving strong reach — resonating deeply with Malica's core audience of women 25–44.
✦ Content Insight
Self-care & wellness content consistently outperforms

Malica's top performing content is wellness-adjacent — making her an ideal partner for self-care brands. Her community doesn't just watch, they engage, comment, and come back.

160% more plays
Malica's most recent reel outperformed her previous 5 reels by 160% — momentum that brands can tap into right now. 🏆

✦ ✦ ✦

Let's create
something beautiful

Ready to connect with a community that actually listens? Let's build something authentic together.

Get In Touch @malicamusic
© 2026 Malica — All Rights Reserved ✦ malicamusic ✦ Media Kit v1.0